Make a Great First Impression with Great Product Photography

Your mom was right! Making a good first impression is important. Right or wrong, the quality of your images greatly influence a customer's perception of your product or service. You may produce the world's best "widgets", but if you market them using low quality photographs the world will assume your products are of low quality as well. And first impressions are hard to change. Don't make that mistake.

As a product photographer, I work with many new businesses and many established companies. In either case, your product deserves images that will showcase its value. I see it time and time again, on the internet or in ads, great products with terrible photos. It’s hard to look at sometimes. You don’t need to be a product photographer to know when an image doesn’t represent a product well. Yet small businesses make the mistake all the time.

Most businesses design a product and build a company around it. Often times all the energy and attention is focused on the product itself. Many don’t put enough thought into the value of properly marketing their product visually. Many small business marketers initially overlook the fact that customers want to see photos of the product before they buy it. If your photos look unprofessional, then the natural reaction from the potential customer is to discount your product and company.

I don’t want to see that happen. I want you to succeed. I want to go the distance with you as your product and business grows. Your competitors are having their products professionally photographed and edited. If you haven’t figured it out yet, great photos WILL get your product into your consumers’ hands.

Think of your product as needing a visual voice. Contact me. Tell me what you’re looking to accomplish. Let’s get the images that speak for your product.